ABM News Archive - Industry
12/4/2013 - During a recent ABM event, b-to-b marketers and agencies met with publishers to discuss the best types of content and how they help the ultimate goal of making a sale.
12/3/2013 - In a special roundtable event held at ABM’s Executive Forum, “Corporate Structure and the New B-to-B Matrix,” five CEOs shared their experiences configuring and managing functioning corporate environments.
12/2/2013 - In their 60th year, the Neal Awards recognize editorial excellence in business media and are the industry’s most esteemed awards.
11/27/2013 - Today, member organizations of the Affordable Mail Alliance (AMA), including SIIA/ABM, formally requested that the Postal Regulatory Commission (PRC) reject January’s planned hike of postage rates.
11/21/2013 - In an amendment to the Telephone Consumer Protection Act of 1991 (TCPA), the FCC has adopted new telemarketing regulations which both afford greater safeguards for potential customers and take into account the modern landscape of communication.
11/19/2013 - Bob Benz, president of content, explains how he changed the company’s landscape with a series of progressive reinventions.
11/14/2013 - ABM's 2013 Executive Forum featured the return of Digital Velocity, an intensive workshop and networking event, organized by ABM’s Digital Media Council.
11/13/2013 - During ABM's Executive Forum in Chicago, speakers tackled a mobile conundrum many b-to-b publishers are facing today: how to make mobile a real business with real revenue.
11/12/2013 - During the keynote at ABM’s 2013 Executive Forum, LinkedIn executive editor Dan Roth announced a new program that offers full feeds of original content on LinkedIn, similar to an RSS feed.
11/7/2013 - Media buyers plan to grow their spend on multi-screen ad campaigns from 20 percent to 50 percent, according to a new report by ANA) and Nielsen.
11/6/2013 - According to ABM's latest BIN Report data, agricultural verticals saw a huge rise in print advertising in May, the latest month for which ABM has data.
11/5/2013 - Folio: Magazine named Farm Journal CEO Andy Weber and Penton Media CEO David Kieselstein to its Folio: 100 list.
10/30/2013 - BPA released a list of the top-performing digital publications, with six ABM members making the list.
10/30/2013 - On Nov. 21, ABM's Marketer/Media/Publisher Council will bring together b-to-b publishers and marketers for a meeting on mobile and social.
10/23/2013 - ABM recaps key data industry trends from the SIIA event in Philly.
10/22/2013 - Tom Steinert-Threlkeld, a veteran business-to-business media editor, passed away on Sunday at the age of 59.
10/22/2013 - ABM invites the industry to nominate business media professionals for two special editorial awards, the G.D. Crain, Jr Award and the Timothy White Award for Editorial Integrity.
10/9/2013 - LinkedIn is becoming a game changer in publishing content. The platform has also silently built up other offerings for b-to-b marketers, including advertisements and lead generation.
10/9/2013 - More business-to-business magazines launched than closed during the first nine months of 2013, according to the latest numbers by MediaFinder.
9/11/2013 - LinkedIn CEO Jeff Weiner recently revealed the company is focused on creating the ultimate "content experience" and not the content itself. So where does that leave publishers?
8/20/2013 - ABM's director of research and content takes a look at how much revenue business media brands earn per user.
8/14/2013 - ABM’s Editorial Committee and the Construction Writers Association have partnered to offer a three-part webcast training series for b-to-b editors and journalists.
8/14/2013 - This fall, IBT Media, the digital media company that recently acquired Newsweek, will dive into trade media as it premieres its first business-to-business news site, focused on information technology.
8/14/2013 - How can you drive scale, and make an impact in your industry, on a small budget and with a small staff? We've detailed tactics from two independent publishers.
8/9/2013 - The Postal Reform Act maintains the current CPI rate structure, while the acts on mobile apps and cybersecurity tackle privacy.
8/6/2013 - ABM's Value of B-to-B research finds that most publishers say rate pursuing a mobile strategy as important.
8/5/2013 - The 2013 Executive Forum, to be held Nov. 11-12 in Chicago, will tackle the issues of changing corporate structure and business line ownership around the new drivers of our businesses.
7/31/2013 - ABM has released a new report, Value of B-to-B, that details many ways in which business publishers connect buyers and sellers.
7/31/2013 - ThinkAdvisor, a Summit Business Media brand, has announced a new focus with customized reader content at the center of the transformation.
7/31/2013 - Next week, bXb online, an event marketing consulting agency, will premiere a new content platform for business-to-business professionals, BOB.tv.
7/31/2013 - Pricing is also about product positioning and fostering viability. Here's how British b-to-b publisher EMAP prices its subscription packages for Retail Week and Health Service Journal.
7/24/2013 - During ABM's recent Advanced Leadership Program for Independent Operators, presenters shared unique ways audience data is driving revenue.
7/24/2013 - On August 15, a free webcast for ABM, SIIA and SIPA members will explore the emerging business considerations for mobile.
7/24/2013 - Custom publishing is one of Multiview’s largest revenue sources, with the company publishing approximately 630 branded e-newsletters each week.
7/24/2013 - ABM's Value of B-to-B research, to be released next week, found that marketers place a very high value on trade shows and conferences.
7/17/2013 - Several ABM members were named as key business-to-business leaders in this year's edition of BtoB Magazine's "Who's Who" Special Report.
7/17/2013 - During a one-hour webcast, the SIIA Government Affairs team will present a mid-year review of this year's most important public policy developments in the media and information industries.
7/17/2013 - A new ABM video explains trade media and its impact on businesses to students and other budding journalists. The video was produced through ABM's affiliate, the Business Press Education Foundation (BPEF).
7/10/2013 - ABM's 2014 Annual Conference, to be held May 4-7, 2014, will be held at the Arizona Grand Resort & Spa in Phoenix, Ariz.
6/12/2013 - New research by PwC reports that the global b-to-b media market will grow to $214 billion in 2017, led by digital revenues.
6/5/2013 - In mid-April, Washington Technology launched a membership program that placed nearly all of its content under a paywall. It was a necessary move as the brand expanded its content offerings.
6/4/2013 - On June 20, ABM's Audience Development Committee will present a free webinar on how social media can be used for audience development.
5/29/2013 - In an SIIA webinar on June 11, Russell Perkins, of InfoCommerce Group, will explain how publishers can obtain no-cost data from government sources.
5/15/2013 - At ABM’s Annual Conference, John Wickersham, partner of investment firm Atwood Capital, detailed products and services that will boost digital and b-to-b valuation.
5/8/2013 - ABM’s Marketing Services Council has unveiled a new white paper, sponsored by Wright’s Media, that discusses the biggest obstacles to creating a marketing services business and how to resolve the issues.
5/8/2013 - New ABM member Praetorian Group recently won Small Business of the Year, which recognizes exemplary business practices. ABM chatted Robert Dippell, vp of corporate development, about the business and more.
5/8/2013 - SIIA and ABM is set to host their first co-branded event, a roundtable focused on how to drive mobile app revenue via new technologies, including advanced cloud capabilities and data integration.
4/30/2013 - At ABM's Annual Conference, 60 attendees gathered to learn how to build equity value, develop database revenue and expand into licensed content.
4/30/2013 - Marketing automation. Behavioral targeting. “Day-parting.” If these concepts aren’t part of your strategy, they soon will be, according to executives who kicked off ABM’s 2013 Annual Conference.
4/24/2013 - Scott Vaughan, CMO of UBM TechWeb, describes how customer modeling is playing a larger role in the company's marketing efforts.
4/23/2013 - In a MediaPace blog post, Mark Sableman, ABM's information policy counsel, recaps a recent court decision that provides useful guidance on news aggregation.
4/23/2013 - In an exclusive ABM video Elisabeth DeMarse, CEO and chairman of TheStreet, talks about subscription products which she believes is a driving force in the company's success.
4/17/2013 - Spiceworks is the go-to community for the IT industry with more than 2.5 million professionals and hundreds of vendors willing to pay to join. So what makes Spiceworks so attractive to brands? ABM talked to Co-Founder Jay Hallberg.
4/17/2013 - ABM talked to Kevin Arsham, TargetCast's vice president and account director, about b-to-b marketing and the company's best practices.
4/12/2013 - The return of Saturday mail might be good news for some publishers, but the resumption has prompted USPS to explore rate hikes for all periodicals.
4/10/2013 - On April 16, marketers, agencies and publishers will gather together to discuss two topics crucial to company growth.
4/10/2013 - Saturday mail is back on, announced the United States Postal Service after its board of directors said legislation language made it impossible for the agency to continue with its formerly announced plans.
4/3/2013 - ABM talked to Tom Cochran, CTO at Atlantic Media Company, on the biggest tech challenges, how to attract the best developer talent, the role of a CTO and more.
4/3/2013 - Eight business-to-business media transactions, worth $102 million, occurred in Q1 2013, according to the latest numbers from The Jordan, Edminston Group Inc.
3/20/2013 - At ABM's Annual Conference, Tony Uphoff, newly named CEO of Business.com and former CEO of UBM TechWeb, will moderate a panel on the b-to-b company of the future. ABM chatted with Uphoff for a preview of the session.
3/20/2013 - On March 28, the MPA will host Swipe 2.0: The Magazine Media Playbook for Digital Success, an event on how to engage and monetize readers across a wide range of digital platforms.
3/13/2013 - IEEE Media's IEEE Spectrum received the coveted Grand Neal Award during ABM's 59th Annual Jesse H. Neal Awards ceremony.
3/13/2013 - In a free webinar Thursday, speakers will reveal results of an ABM benchmark study on b-to-b email marketing and offer industry-leading best practices for boosting e-mail response rates.
3/13/2013 - More than 300 b-to-b media professionals converged yesterday to celebrate editorial excellence at ABM’s 59th annual Jesse H. Neal Awards.
3/6/2013 - In a webinar last week, Crain's director of social media strategy specified many ways b-to- b journalists could use social media as part of their everyday reporting tasks.
3/5/2013 - ABM has announced the recipients of the G.D. Crain, Jr. Award; the Timothy White Award; and the McAllister Editorial Fellowship.
2/20/2013 - In a MediaPace blog post, Mark Sableman, ABM’s Information Policy Counsel, warns publishers about using content found on social media sites like Twitter.
2/13/2013 - Mobile is a huge opportunity for brands, but executives were quick to cite dangers during a roundtable at the DeSilva + Phillips Dealmakers Summit last week.
2/6/2013 - B-to-B has a huge opportunity in marketing services, but an area of concern is audience databases.
2/6/2013 - The Postal Service's elimination of Saturday mail delivery won’t affect b-to-b publishers as dramatically as consumer publishers. However, the move will do little to improve the economic viability of the USPS.
1/30/2013 - Brands, publishers and marketers are starting to exchange roles with new responsibilties. Can they work together to serve their audiences?
1/23/2013 - ABM’s first ever report on CEO confidence indicates that top execs at trade media companies are enthusiastic about the economy both now and 12 months out.
1/23/2013 - Elsevier B.V. announced The Article of The Future, an ongoing initiative that "aims to revolutionize" the way research articles are formatted.
1/15/2013 - During a session at Folio:’s MediaNext Conference, paidContent founder Rafat Ali shared how he’s growing his new b-to-b startup, Skift.
1/14/2013 - Despite that finding, trade sales salaries are rising faster. Of the nine sales titles analyzed, five b-to-b positions offered improved wages in 2012 vs 2011, compared to only two consumer positions.
1/8/2013 - In an ABM story last week, experts predicted more media M&A activity in 2013. Since then, many ABM members have announced deals.
1/8/2013 - In a post on ABM's MediaPace blog, ABM's head of content and programming offers one suggestion to help b-to-b media thrive.
1/2/2013 - Preliminary data suggests overall industry revenue is flat compared to Q3 2011.
1/2/2013 - The New Year has arrived, and ABM members are offering their 2013 industry predictions
1/2/2013 - In the guest blog post, Bill Ault writes the only way b-to-b can survive is to "acquire leading and even bleeding-edge technical capabilities."
12/19/2012 - B-to-B launches in 2012 were all about digital and expertise. From apps to social networks to virtualization, ABM recaps the most interesting launches of the year.
12/17/2012 - New research from the Alliance of Audited Media found that 54 percent of AAM business publications are adopting paywalls and 50 percent prefer to offer bundled subscriptions.
12/12/2012 - There are plenty of benefits of social media, but the recent Netflix case shows there are also pitfalls. Here are other cases and tactics you can take to avoid trouble.
12/12/2012 - ABM recaps the most notable deals in a slideshow, plus two leaders in media and information M&A tell us what deals were intriguing to them.
12/10/2012 - This year, 31 b-to-b magazines launched while 16 closed, according to Mediafinder.com data.
11/29/2012 - A provision arose from the GSA conference scandal this past summer and was hastily added to the Senate bill without consideration of the impact.
11/27/2012 - Established in 1955, the Neal Awards recognize and reward editorial excellence in b-to-b, a top media category that is, unfortunately, often overlooked.
11/14/2012 - Instead of being gobbled up by other media companies in b-to-b or in technology, ZDM and ZDE were both sold to two vendors. Is media M&A changing?
11/7/2012 - ABM talked to three b-to-b media executives to find out how their businesses handled the hurricane.
11/1/2012 - ABM caught up with three publishing executives to see what they are hearing from advertisers and agencies regarding expectations and strategies.
10/24/2012 - In a panel called "Are Data and Business Intelligence Worth More Than Advertising?," held at Executive Forum, industry leaders advocated for data-driven services as a second business line.
10/10/2012 - ABM talked to three former editors now in content marketing on how they got into the business and what writers make the best content marketers.
10/9/2012 - Dubbed the “the Pulitzer Prize of business media,” the Neal Awards recognize the very best in b-to-b editorial.
10/3/2012 - The marketplace is filled with social platforms and management software for publishers to play with, but what works? ABM talked to three b-to-b editorial directors.
10/3/2012 - As media companies scramble to identify user behavior on mobile devices, two major reports demonstrate that mobile users put a priority on news.