E-News : April 18, 2012
Top Media Moves
Industry growth in business-to-business media is set to outpace GDP growth over the next five years, according to the VSS Forecast Mid-Term Update, a supplement to Veronis Suhler Stevenson’s Communications Industry Forecast, with a 5.5 percent increase from 2011 through 2012 and more than 6 percent growth over the next five years (compared to an estimated 4.8 percent lift in the GDP for the same time period). Read more.
Farm Progress Companies announced that its four most popular apps — Growing Degree Days, Farm Futures, Farm Progress and Beef Producer — have generated a combined 100,000 downloads. The Farm Futures app was recently a finalist in both American Business Media’s Jesse H. Neal National Business Journalism Awards and MediaPost’s Appy Awards. Read more.
Job of the Week
Conference Sales Executive, CFO Publishing
In addition to the "Job of the Week" highlighted in each issue of E-news, ABM has expanded its online job board to better reach out to the membership and media community with quality career opportunities. Powered by mediabistro.com, the site is updated constantly with openings across the country and enables you to search by industry and location. So what are you waiting for … Click here to begin your search!
Committee Watch
Audience Development Committee
4/26/2012
2:00 PM - 3:30 PM
Location: ABM Headquarters
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Vance Publishing celebrates 75th anniversary
In honor of the occasion, the company has redesigned its corporate website and issued a “75th Anniversary” logo to be used throughout 2012 on all corporate products, including print publications, websites, e-newsletters, digital and electronic products, and research and information materials. A section of the Vance website also features Vance employees talking about their experiences. ABM spoke with chairman Bill Vance about how the company’s mission has changed, and why b-to-b media remains more viable than ever even as the industry undergoes radical transformation. Read more.
USPS wants real-time tracking by 2013
In a special ABM webinar, USPS vice president of product information Jim Cochrane discussed the Postal Service’s plan to sunset its use of the POSTNET barcode in January 2013 and begin requiring use of Full-Service Intelligent Mail barcode (IMb) to qualify for automation discounts. The use of IMb, plus investment in real-time scanners and other processing equipment puts the USPS on the path to offering customers real-time tracking data and allowing for corrective action before problems occur, according to Cochrane. Read more.
Congress and courts focus on database protection
Lobbyists for employees have sought to narrow the Computer Fraud and Abuse Act (CFAA) to prevent its use against employees. Under the existing law, originally meant to target hackers, employers can hold employees responsible for a wide range of IP theft, such as if they give or sell trade secrets. A proposed amendment would narrow the scope of the statute and could also diminish its usefulness in protecting private databases. ABM has joined other database companies in opposing the amendment. Read more.
Media reports say that media professionals are struggling
CareerCast, a job website, has released its 2012 Jobs Rated report, and magazine and newspaper reporters evidently have the fourth-worst job in America, ranking 196 on the 200-job list. Only oil rig workers, soldiers, dairy farmers and lumberjacks have it worse. Moreover, other recent news reports indicate that working long hours in cubicles is unhealthy, as a prominent banker attacks journalists for being overpaid and unprofitable. Read more.